The phrase describes the seek for complimentary, regionally distributed publications. These periodicals sometimes comprise neighborhood information, ads, and occasion listings, and are accessible with out direct cost to the buyer. Examples embrace area people newsletters, weekly promoting circulars, and a few each day or weekly publications distributed in high-traffic areas.
Such sources provide a number of benefits. They supply accessible native info to residents, assist native companies by means of promoting income, and contribute to neighborhood engagement by publicizing occasions and native initiatives. Traditionally, these publications served as main sources of native information and promoting, particularly earlier than the widespread adoption of the web. Their continued relevance stems from their focused distribution and accessibility to audiences who could not frequently devour digital media.
